Twelve years ago, Amanda Danielle Carmickle took a leap of faith, opening Ooh La La & Friends Salon in Vernal, Utah. Inspired by her mother, a fellow entrepreneur, Amanda envisioned a cozy, welcoming space that blended beauty services with a home décor boutique. However, within a year, she realized her true passion lay in salon services, leading her to pivot and focus solely on the beauty industry — a decision that set the foundation for long-term success.
Amanda’s dedication to high-quality service and innovation has helped her salon thrive. Over the years, she has expanded her offerings, specializing in premium hair extensions and skincare treatments. The U.S. Small Business Administration (SBA) has played a vital role in Amanda’s journey. In the early stages, she turned to the SBA’s core resource partner, the Vernal Small Business Development Center (SBDC), for business counseling. Later, she obtained an SBA 504 loan, which enabled her to purchase and Please log in to see the rest of this story.