jim guempleRegence BlueCross BlueShield of Utah has announced the appointment of Jim Guemple as its new market president. He assumed his new position on Jan. 8.

The company said Guemple will have broad market leadership responsibility in Utah, including oversight of strategy and growth for the health plan and community involvement. He brings more than 20 years of healthcare experience to the role.

Guemple comes to Regence from United Healthcare, where he was regional vice president of key accounts for the Please log in to see the rest of this story.