Qualtrics lays off 14% of workforce in 'restructuring'

Qualtrics, the Provo-based experi­ence-management software company for­merly owned by Utah Jazz owner Ryan Smith, is cutting about 14 percent of its workforce to reduce costs and restructure its organization, according to an internal memo to employees last week from Qual­trics CEO Zig Serafin. The memo cited a need to address the internal complexity created by its past hiring and growth.

The privately held firm, co-headquar­tered in Seattle, will lay off 780 employ­ees, Serafin’s memo said. Qualtrics’ head­count was about 5,500 before the cuts.

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