Innovate Utah: NEW IDEAS, PRODUCTS AND SERVICES FROM UTAH COMPANIES

Built, an American Fork-based maker of protein bars and snacks, has introduced three new products. Calling the innovations “healthy indulgent,” the company introduced Built Bites, Built Balls and Built Krispy. The company said the three products combine the Built protein and balanced macros that their signature bars have but in a “playful” variety of texture, flavor, consistency, size and shape.

“Here at Built, we know that protein is one of the{mprestriction ids="1,3"} most important building blocks of life making up who we are, and therefore we are always thinking of new, creative ways to help consumers integrate Built Protein into their daily lives,” said Jim Lucero, chief marketing officer of Built. “2023 is Built’s biggest year yet. From availability expansion to creative additions to our product lineup, we’ll be offering consumers tons of new ways to enjoy Built Protein and we’re thrilled to bring our loyal brand fans and new customers along on this journey with us.”

The Built Bites are a bite-size version of Built Puffs, a blend of whey and collagen that creates a fluffy texture and a chocolate-dipped exterior. They come in flavors like brownie batter, churro, cookies and cream and mint brownie.

With a texture like a brownie and a cream-filled center, Built Balls will be introduced in a peanut butter flavor, while Built Krispy, with a texture reminiscent of a popular rice cereal and marshmallow concoction, come in peanut butter and chocolate and mint chocolate flavors.

The new products are currently available on the company’s website with expansion to retail outlets in the works.

Salt Lake City-based Inside Real Estate, an independently owned real estate software company, has announced the rollout of CORE Listing Machine & Design Center. Connecting directly to the local Multiple Listing Service, the new product pulls in property details and automatically creates a complete marketing campaign and print vendor integrations across all listing stages and all advertising media for any listing. “So often the most effective marketing tasks are the most time-intensive, but with this new suite of capabilities, we’re ensuring our clients can seize every marketing opportunity, at every stage of the listing cycle, automatically,” said Joe Skousen, CEO of Inside Real Estate. “These tools free up agents’ time, allow full control over branding and market presence, and, most importantly, deliver incredible value to both their seller and buyer clients.”

Intelgic, a business systems AI company based in Sandy, has launched its Document AI platform designed to accurately extract relevant data from scanned documents, including invoices, receipts, tax forms, legal documents, insurance papers, mortgage documents and other sources. The initial version of the platform includes pre-trained AI models specifically designed for invoices and receipts, but the technology has the ability to process a vast array of other document types with equal precision. The platform can be easily integrated with existing legacy accounting systems such as Quickbooks or Infor Visual ERP, enabling companies to modernize their processes without having to abandon their existing systems. From sending invoices to AI models to retrieving the captured data, the platform offers a comprehensive set of application programming interfaces and webhooks to meet all integration needs.

Orem-based sports nutrition and lifestyle brand Bucked Up has introduced LFG Burn, a fat-burning performance energy drink modeled after the brand’s LFG Burn pre-workout product. The company is also adding four new candy-inspired flavors to the original Bucked Up energy drink line. “We are very excited to be introducing LFG Burn and additional flavor options to our customers. LFG Burn is truly where fat-burning power and real energy meet in a can,” said Bucked Up co-founder and CEO Ryan Gardner. “At Bucked Up, we are always looking for ways to innovate and provide consumers with the best-tasting and most-effective energy drinks on the market. We believe that these new options will become very popular among our fanbase.” The LFG Burn line comes in three flavors: watermelon, Apple Orchard and Cherry Blast.

Varex Imaging Corp. has announced the launch of its XRD 3131N digital X-ray detector. The Salt Lake City company said the new detector will address the growing need for faster and more comprehensive inspection in the high-paced electric vehicle (EV) battery manufacturing arena. “The rapidly growing electric vehicle market has become increasingly more demanding on battery manufacturers,” said Sunny Sanyal, CEO of Varex. “Our XRD 3131N digital detector addresses the needs of our customers to inspect these critical components in a growing and fast-paced manufacturing environment and across various inspection platforms.” Capable of imaging at up to 150 frames per second and capturing images at 100 micrometers, the features of the XRD 3131N support the increased need for rapid in-line non-destructive testing with flexible shielding options to withstand continuous high-dose radiation.

Travelpass Group, a South Jordan provider of travel technology and booking solutions, has launched its new trip-planning platform, a website that delivers both public and private discounted room rates and curated experiences for all travelers. By leveraging a multi-supplier network of hotels, Travelpass.com unlocks lodging prices and serves up support, inspiration and community along travel itineraries. “The modern traveler demands a straightforward platform that delivers transparent pricing and customized trip-planning tools, so they can efficiently book an incredible getaway,” said Travelpass Group CEO Ryan McCoy. “The travel industry is known for its lethargic approach to innovation. We haven’t seen major disruption since the advent of rideshare apps. What sets Travelpass apart is our access to multiple supply channels, allowing us to provide insider rates as well as technology-enhanced, personalized trip-planning tools.”

Purple Innovation Inc., a Lehi-based bedding manufacturer and inventor of GelFlex Grid mattress technology, has introduced its Premium and Luxe Collections, featuring nine all-new mattresses. The launch is the latest growth initiative for Purple since acquiring Intellibed in late 2022. “We are on a mission to make deep, restorative sleep effortless for everyone, and with the launch of our Premium and Luxe Collections, we now offer more beds to match almost every comfort profile and every type of sleeper,” said Rob DeMartini, CEO of Purple. “In recent laboratory tests, the Premium Collection was proven to be twice to four times cooler when compared to competitive mattress brands.” Each of the new model mattresses is available in twin XL, queen, king and California king sizes and in two comfort profiles: soft and firm.

Salt Lake City-based marketing and design agency Struck has announced it has launched STRKTR, a new service dedicated to creating distinct physical spaces that “turn brands into experiences.” The new service will be led by Brent Watts, Struck co-founder and chief customer officer. As specialists in brand affinity, STRKTR will collaborate with companies ranging from entertainment to hospitality, retail, sports and others, bringing brands to life by building greater customer and employee experiences. “This is a natural progression for Struck,” said Watts. “With STRKTR, we want to focus on clients that are ready to go from the digital to physical — and we can connect those dots. As designers and brand marketers, we understand brands and want to infuse emotion in a physical environment that can impact both the customer experience and journey.” {/mprestriction}