SEO Werkz acquires three firms in 2022

SEO Werkz, a provider of local and national SEO and digital marketing services, was busy in the acquisition market in 2022, adding three companies to its fold.

On Sept. 1, SEO Werkz purchased Michigan-based marketing firm Climb Marketing. Founded by Jeremy Lopatin in the mid-2000s as a project to help his and his wife’s tea business get off the ground, Climb Marketing has focused on B2B and enterprise marketing engagements and will allow SEO Werkz to further support its larger customers, the company{mprestriction ids="1,3"} said.

In October, SEO Werkz announced the acquisition of Marlin Consulting, a Palm Coast, Florida-based SEO, web design and hosting company. Marlin Consulting specializes in web design, including month-to-month contracts that SEO Werkz already offers.

In November, SEO Werkz made its single largest acquisition when it bought Firetoss, a graphic design and marketing company based in South Jordan. Founded in 2010 by Tony Passey, Firetoss brought clients like the University of Utah, Real Salt Lake, Colliers International and Digicert, to the SEO Werkz portfolio. Firetoss specializes in services ranging from e-commerce store building, website design and digital ad management.

“Firetoss is an addition to the company I have been working on for years,” Staten said. “Tony and I have met on and off for years working out details and finally the stars aligned. We couldn’t be more excited to have the Firetoss team add their expertise to augment our team.”{/mprestriction}