Convenient Brands buys B.C. firm

Convenient Brands, a Draper-based platform of business technology companies for the automotive industry as well as payment processing services, has acquired ImEX Systems Inc. of Vancouver, British Columbia. Convenient Brands also announced that it supports the promotion of Patrick Fic to president of ImEX from his previous position as chief technology officer. ImEX founder Woody Fic will retire but continue to support both Patrick and Convenient Brands in an advisory capacity, the company said.{mprestriction ids="1,3"}

Founded in 1994, ImEX Systems provides management software to auto body shops, including a recently released web-based app that has functionality for repair estimates, technician scheduling, parts ordering and time tracking.

Convenient Brands said it will support ImEX with additional resources for sales, marketing and product development, including new integrations for estimating and payment processing.

“ImEX is a great addition to the Convenient Brands portfolio and will expand our product suite within the auto after-market industry,” said Brad Rhoades, resident of Convenient Brands. “We look forward to working with the ImEX team and executing their growth plan. We would also like to congratulate Woody Fic on his retirement and on his track record of building such a strong platform within the collision industry.”

“Since 1994, our collision center management software has helped body shops increase profitability and improve efficiency. With the support of Convenient Brands, ImEX is positioned to expand on this tradition and broaden our reach into both Canada and the U.S.,” said Patrick Fic.

Convenient Brands owns business technology companies Rome Technologies, Mainstreet Computers, Intellipay and Dealer Pay. Convenient Brands is a portfolio company of New York-based private investment firm The Beekman Group.{/mprestriction}