Lehi-based insurance brokerage PCF Insurance Services has acquired Wilber-Price Insurance Group, an independent insurance agency offering commercial and personal lines of insurance based in Chillicothe, Ohio.

“Wilber-Price gives PCF Insurance strong leadership in an underrepresented geography,” said Peter C. Foy, chairman, founder and CEO of PCF Insurance.{mprestriction ids="1,3"} “They have proven their ability to grow and now have the opportunity to collaborate with our expanding partner network to further accelerate their success.”

“We chose PCF Insurance because they provided the optimal situation for our people, clients and the future of our business,” said John Wilber, principal of Wilber-Price Insurance Group. “When a team has an equity stake in the performance of the business, attitude and overall performance will improve. And the career opportunities for our employees is something I would not have been able to achieve on my own.” 

The terms of the deal were not disclosed.{/mprestriction}