Thorpe to head Boostability

The board of directors of Boostability, an Internet marketing firm based in Lehi, has added the title of chief executive officer to the duties of president and chief operating officer Gavan Thorpe. The change was effective Jan. 1, the company said in a release.

“I’m happy for the opportunity that the Boostability board have entrusted in me to take the company to the next level and to fully lead the organization,” said Thorpe. “The past few years have been fantastic and I don’t expect that to change.”

Thorpe joined Boostability as an infrastructure architect in January 2013 and helped migrate the company’s systems into the cloud. He was promoted to COO in 2014 and was given the title of president in mid-2015. Prior to joining Boostability, Thorpe served in an executive position at OrangeSoda and technical positions at Ancestry and Ah-ha.com.

Thorpe expressed an appreciation for all the employees that have made the company a success. “The company is in a great spot,” he said. “We’re well positioned for growth in 2017. We have fantastic partners and team members. I expect big things this year in terms of customer growth and additional partners. I foresee a continued expansion into Europe and customer growth on the social media and website front.”

Established in 2009, Boostability was founded on the business modelof creating affordable and effective SEO for the small-business marketplace. Boostability serves over 26,000 small businesses and has over 400 employees based in three offices in Utah and satellite locations in Amsterdam and Berlin. It has been ranked in the Inc. 5000 list of the fastest-growing private companies in America for three straight years.