Pelican Food Concepts LLC has signed a franchise agreement with Newport Beach, California-based Mountain Mike’s Pizza to bring 30 new locations to Utah over the next decade. The 40-year-old pizza company has one Utah location in South Jordan that Pelican recently purchased. The deal gives Pelican, which is represented by former Brigham Young University basketball star Mike Smith, exclusive development rights to the state.

Smith said that Pelican is in discussions for acquisition of several Mountain Mike’s locations in the Salt Lake City area.

“The Mountain Mike’s team has been quietly building the best pizza franchise concept in the country and we’re thrilled to bring our premium pies and unique dining experience ideal for families, sports fans, celebrations, fundraisers and team gatherings alike, to Utah residents,” said Donte’ Andry, CEO and principal owner of Pelican Food Concepts.

Smith, who is a studio broadcast analyst for the Utah Jazz, said, “With my wife and I having ten kids of our own, we know the importance of having a pizzeria restaurant like Mountain Mike’s within our communities, and we’re confident that our fellow Utahns will enjoy having a new family-friendly pizza spot in their neighborhoods. We’re currently seeking passionate franchise partners who are excited to grow with our thriving, family-forward brand.”

“What Mountain Mike’s has to offer our franchisee partners is difficult to find: over 40 years of growth and successful operation, a large and growing food segment in pizza, strong brand momentum, and an attractive franchisee-centric business model. This makes us a smart choice for entrepreneurs and multi-brand operators looking to grow their portfolios with an established brand in the high-performing pizza category,” said Chris Britt, principal owner and co-CEO of Mountain Mike’s.