Cory Bayers
Kodiak, a Park City-based food company, has appointed Cory Bayers as chief marketing officer, a newly created position. He will lead all aspects of Kodiak’s marketing initiatives, including strategy development, brand positioning, community building, content creation and partner collaborations. Bayers had more than two decades of marketing experience, most recently as head of global marketing at Patagonia. He also spent more than six years at Lululemon Athletica, most recently as head of global brand creative, and served in various roles at Helly Hansen for a decade.