Kevin Guest
Kevin Guest, executive chairman of Salt Lake City-based USANA, has been named the chairman of the Direct Selling Education Foundation. Over the next year, he will help guide the strategic actions of the organization, which works with the academic community to support research in direct salesrelated disciplines. Guest was named chief executive officer of USANA in 2016, followed by the role of chairman and CEO in 2020. Guest recently transitioned from his role as CEO to executive chairman of USANA’s board. He also served as the Direct Selling Association’s chairman for the past two years.
