Jenni Lee Crocker
PCF Insurance Services, a Lehi-based national insurance brokerage, has appointed Jenni Lee Crocker to senior vice president of operations. She is responsible for enabling agency partnership potential, maximizing organic growth, enterprise carrier relationships, internal partner communications and executing agency strategic partner initiatives. Crocker has been a member of the company’s board of directors since 2021 and has more than 23 years of experience in sales and growth, management, risk advisory and business transformation experience. Most recently, she spent nine years at Marsh, serving as managing director and corporate leader for Virginia, Maryland and the District of Columbia since 2018 and head of the Virginia office since 2013. Prior to Marsh, she served as a director at EY from 2000-13.
