Presented by the Utah Tourism Industry Association and the Utah Office of Tourism. Theme is “Building Connections That Count.” Conference is a gathering of the tourism industry, state leaders, agencies and travel experts to explore the latest trends and opportunities for the industry. Location is Salt Palace Convention Center, 100 S. West Temple, Salt Lake City. Cost is $259 for UTIA members, $299 for nonmembers, $169 for students. Details are at https://www.utahtourism.org/conference.