Pat Holmes has retired from Visit Salt Lake (VSL) after 32 years. Holes, vice president of partner development, worked in hotel sales in Kansas City, Missouri, and Tulsa, Oklahoma, before coming to Utah. At VSL, she held five positions: convention services manager, director of conventions, director of marketing, vice president of marketing and vice president of partner development. While also directing the membership department and the VSL advertising program, she served as 10-year director of the Utah Arts & Cultural Coalition, a nonprofit focused on promoting arts and culture that operates NowPlayingUtah.com. She recently was awarded the Dianne Nelson Binger Sales Leadership Award, presented to Visit Salt Lake’s top salesperson.
