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By Brice Wallace

When Michele Payn hears and reads what’s being said about farmers and ranchers, she finds something missing: the voices of farmers and ranchers.

And she insists that it’s time they speak up.

Speaking at the recent Utah Farm Bureau annual convention in Layton, the farm and food advocate and the author of a pair of books about farming stressed that the Human Society, PETA, Greenpeace, the Sierra Club and other organizations are using social media and other means to have millions of conversations that influence what consumers believe about farms and ranches.

For example, she said, those groups will happily tell people that farmers and ranchers are abusing animals, pumping them full of chemicals and other claims that she flatly calls lies.

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