By John Rogers 

According to the Utah Office of Tourism, red emeralds are found in only a few places in the world and only grow to any substantial size in the Wah Wah Mountains of western Utah. “They are distinctive, rare and highly sought-after,” the agency says.

And that’s why the folks tasked with promoting travel to the state have named the newly released plans for accomplishing their goals the “Red Emerald Strategy.”

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